True North announces MTS Centre Renovations

The new colours will emulate the Winnipeg Jets brand colour palette while incorporating an aviation theme of glass, steel, and rivets. The planning for the renovations has been in development for over three years. Norva Riddell, True North’s senior vice-president of sales and marketing says, “the 2017 MTS Centre Concourse Renovations Project is a significant upgrade that will be completed in a series of phases over the next several months. During the renovations, True North Sports + Entertainment is committed to keeping fans informed with progress updates on www.winnipegjets.com, social media, and with direct communication to our seat holders.”

Estimated at $12 million, the renovations project is fully ownership funded, and represents True North’s ongoing commitment to reinvestment in the MTS Centre.

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